Category Marketing Manager



ΠΕΡΙΓΡΑΦΗ ΘΕΣΗΣ ΕΡΓΑΣΙΑΣ

Situated within the expansive framework of Kariera.gr, our kariera.gr  Hiring Solutions recruitment team leverages industry knowledge across mid and senior-level roles. We understand the diverse landscape of career possibilities and tailor our approach to match your unique skills and ambitions.

At kariera.gr | Hiring Solutions, every career move is a step towards excellence. Choose us as your partner for success, and let’s shape your future together.

The kariera.gr | Hiring Solutions team is looking on behalf of a leading company in the Retail Industry for a Category Marketing Manager to join their facilities in Athens.

Category Marketing Manager

The Category Marketing Manager is responsible to develop & lead the category of Home Appliances through a full stack marketing plan and deliver the optimum customer experience, achieve marketing objectives based on business needs within brand requirements and cost factors.

Responsibilities:

  • Proposing and controlling the implementation of 360 marketing Plans ensuring the successful execution of promotional material in all communication channels (ATL, BTL, Digital, In Store)
  • Cooperating with the relative teams in the design of the go-to-market plans and coordinating the execution of the marketing initiatives
  • Reviewing the marketing material delivered by vendors or internal teams and validating that is compliant with the brand guidelines
  • Assessing the impact of the marketing initiatives and KPIs, proposing improvements for enhancement
  • Working directly with global suppliers for the implementation of the common communication plans
  • Coming up to propose innovative ideas
  • Contributing into the preparation of the annual marketing strategy

Requirements:

  • Bachelor’s degree
  • Prior professional experience in the Retail industry will be considered an advantage
  • Good knowledge of Home Appliances category will be considered as a plus
  • Excellent use of Excel & PowerPoint
  • Fluency in English, both in written and oral
  • Good communication & interpersonal skills
  • Planning & coordination skills
  • Numeracy skills & commercial awareness

Desired Qualifications:

  • Master’s degree
  • Ability to translate insights into actions
  • Flexibility & adaptability
  • Team spirit and cross functional collaboration skills